In the United States alone, the average user spends 2.7 hours each day on social media sites like Facebook, Twitter, Instagram, Pinterest and Google+.
According to WeAreSocial.com, the total number of active social media accounts in 2015 topped 2.078 billion representing a 12% increase over 2014 totals. Social media use is slated to continue its growth as more individuals seek to connect with friends, family and companies in a quick, effective way. With social media activity steadily increasing, there is no question that businesses should be utilizing a social media strategy (SMM) to enhance marketing efforts across all available channels.
We take the worry out of your social marketing efforts by taking the time to recognize your current social sphere, your desired target audience, your anticipated campaign reach and your desired outcomes – all to help you create social marketing that works for your business and your customers.